The Broadway Caf Research Paper Example | Topics and Well Written Essays - 1250 words

The Broadway Caf - Research Paper Example This paper tends to discuss certain market strategies that can be effectively applied in Broadway Cafe so as to bring it back to the mainstream of profitable businesses. Scope of e-business In order to operate the activities of Broadway Cafe in an efficient manner, it is necessary to design a good website that would provide customers with relevant information regarding the Cafe and its products/services. The website must provide 24 hours live support to customers with intent to satisfy their needs. The firm can also collect customer feedback which is an essential asset of any types of business for further expansion (MBD 1, e-business). The firm must heed genuine concern to cultural sentiments while dealing with diverse customer groups. At the same time the relevance of personal opinions have to be scrutinized well prior to decision making. For instance, an anonymous person’s feedback shows that he did not like the presence of the children at the Cafe. The opinion obviously dep ends on the individual’s social outlook which is of little relevance to practical side of the business. If the company bans children from the Cafe in order to meet an individual’s content, the firm will lose a large group of family customers. The website must be attractive enough to retain the customers as well as to attract new prospects. According to the report of Yankee group, website traffic is the main factor which determines the effectiveness of the company’s website (MBD 2, Competitive advantage). However, large degree of website traffic would not necessarily ensure large sales. Therefore, company must gradually assess the income generated from website traffic along with the number of acquisition of new customers and reduction in customer care calls so as to determine the success or failure of the website. The above discussed points are the primary requirements for a business website; whereas the actual business expansion necessitates some innovative conc epts. Firstly, the company must provide e-business facilities to their customer so that they can order required products through online transaction (e-business). People today wish to have immediate access to products and services in minimum time at less expense. Since the credit card using prepaid delivery system has simplified business transactions across the globe, this feasibility has been identified as one of the competitive advantages of modern firms. Customer retention In addition, Broadway Cafe should also arrange supply vehicles with employees in order to deliver ordered goods at the destinations right time. If the consumers are satisfied with the service, they will not switch their demand to other brands. As part of the business expansion, Broadway Cafe can also take advantage of the website in dealing with their suppliers. The website would help to interact with the suppliers in an effective way so that various costs associated with supply can be minimized to some extent. The website can also be deployed in order to ensure more conveniences to its employees. The application of e-banking would aid the company to easily cope with the payroll dealings; and it would also enable the company to eliminate the difficulties associated with the manual clerical work (United Bank). Company website is the best channel for conducting

Should professional sports stadiums be funded with public money Essay

Should professional sports stadiums be funded with public money - Essay Example The reasons presented in support of such doings is that building of stadiums leads to increased employment opportunities, increased tax, and revenues hence boosting the local and the regional economies. Additionally, supporters of public funding argue that projects aimed at building stadiums encourage revitalization of cities that could be facing economic challenges. Proponents of public funding for stadiums argue that stadiums bring a sense of pride and add to the city’s prestige, which they claim to be important. As opposed to this believe, professional stadiums construction end up using more resources than the returns obtained. The projects results in unprecedented taxes in addition to usage of both municipal and county resource with little economic benefit in return. This paper argues that professional sports stadiums, which major sports leagues can easily afford to construct, should not be funded with public money as it affects taxpayers, brings them little real benefit, and takes away public money from more important projects. Irrespective of the owners of major leagues in the United States being extremely rich, they keep turning back to the government for funding whenever they want to build a stadium. The four major leagues that have in the past demanded for public funding to build stadium include National Basketball Association (NBA), the National Football League (NFL), the National Hockey League (NHL), and the Major League Baseball (MLB).1 The above named leagues are currently using stadiums that either have been constructed or refurbished with public funds. The argument that the public should fund such projects became popular particularly in the 1990’s from when approximately $30 billion of taxpayers’ money has been used in construction and renovation of professional sports stadiums. It is so demeaning when some of the richest persons in the American society require to be funded by the public, which requires that the costs be born e by taxpayers. 2 This is irrespective of the fact that the owners of the leagues end up being the chief beneficiaries after the completion of the projects. Most members of the public end up paying increased taxes. However, they are aware that they will never reap any benefits from the projects.3 A number of arguments are given by proponents of public funding professional stadiums, the main one being that stadiums help increase the value of franchises. On the contrary, the benefits associated with increased value of franchises are too minimal compared to the expenses incurred in both construction and maintenance of the stadiums. Asking the public to fund professional stadiums, which are privately owned, is equivalent to using public money for personal or private gain. This is because the league or team owners pocket the income gained directly from the use of the stadiums. The players might reap benefits form increased league income, but the taxpayer who funds the stadium does not ge t even a dime from the incomes realized.4 Additionally, the argument that sports stadiums boost the economy of states and cities is unsubstantiated. On the contrary, stadiums do not create any new wealth but they just facilitate redistribution of the revenues gained from entertainment. If there are any economic benefits, they are negligible and profit just a few people while taxes affect almost all people. The costs of putting up a stadium outweigh the benefits. As opposed to what proponents of pub

Effect of Eccentricity on Nonlinear Galloping of Cables

Effect of Eccentricity on Nonlinear Galloping of Cables The Effect of Eccentricity on the Nonlinear Galloping of Cables under Combined Wind Flow and Support motion in 1:1 Internal, External and Parametric Resonance Condition Amir Jalali Saman Sadripour Department of Mechanical Engineering, Shahrood University of Technology, Shahrood, Iran. Galloping of cables is a kind of self-excited vibration and characterized with high amplitude and low frequency. In this paper for investigating the nonlinear galloping of an inclined cable, considering flexural and torsional stiffness, a cable-beam model is used. The iced cable is formulated under the effects of combined wind flow and support motion. Assuming low sag to span ratio and using physical parameter values of the cable, the governing equation of motion is obtained as a classical equations of the perfectly flexible cable, plus a further equation governing the twist motion. These two degrees of freedom system is discretized via the Galerkin method, by taking one in-plane and one out-of-plane modes as trial function. Two resulting non-homogeneous ordinary differential equations are coupled and contain quadratic and cubic nonlinearities in both velocity and displacement terms. By using multiple scale method for 1:1 internal resonance and 1:1 external resonance, a first order a mplitude-phase modulation equation, governing the slow dynamic of the cable, is obtained. In this paper the wind speed and the eccentricity of the iced section are set as control parameters. Without consideration the eccentricity, the value of amplitude is increased as the wind speed is increase. But considering the eccentricity reduced to firstly increasing and then decreasing the amplitude. Keywords:Galloping, Stiff Cable, Wind Flow, Eccentricity, Perturbation method Introduction Cables are light and flexible structures which are used commonly in many engineering structures. Because of their low inherent damping, Cables are exposed to wind-induced vibration. Galloping is a classic phenomenon of aerodynamic instability of slender structures having non-circular cross sections [analytical]. A circular cylinder, with perfect symmetry will not exhibit galloping, though galloping is a common occurrence of on ice-laden cables, where the ice introduces the required asymmetry [1]. Galloping is characterized by low frequency and high amplitude vibration and has many roles in the field of cable vibration. The effects of galloping on a transmission line is dependent upon the severity and duration of the galloping event but typical problems are phase to phase flashover causing outages and arcing damage to conductors, loosening of tower bolts and damage to suspension and tension clamps, spacers and vibration dampers and, in some critical cases, structural damage to towers [1]. In order to prevent these damages, it is important to study on this kind of vibration. The initial galloping model was proposed by Irvine [1], this model is based on the low sag to span ratio. The first studies of galloping considered it to be single degree of freedom (mono-modal galloping); Den Hartog [1] and Parkinson [1] introduce a model by consideration the vertical direction for galloping motion. Jones [1] and Luongo [1] proposed a two degree of freedom model by consideration vertical and horizontal motion and the interaction between them. In a major advance in (2010) Blevins [1] and Yu et al. [1] analyzed the effect of rotation on galloping and have found that the rotation plays an important role on the initiation of galloping under certain conditions. After that Yu [1, 2] proposed a three degree of freedom galloping model (vertical, horizontal and rotational) by consideration eccentricity of ice. The 3-DOF models have been used widely in galloping analysis using analytical and finite element methods. All these models consider the cable as a flexible structure a nd cannot consider the bending effects. Luongo [10-12] proposed a new model for considering both bending and rotation. This new model is based on the curved-beam theory and importance of consideration bending effects has been proved in linear [1] and nonlinear regime [1] under internal resonance conditions, devoting attention to the comparison between analytical and numerical approaches [1]. In the present paper, to investigate the effect of eccentricity on the iced cables which exposed to wind flow and support motion simultaneously, a nonlinear curved beam model [1] is introduced. The proposed model in this paper, is a nonlinear model of an inclined cable which able to twist and displacement in three normal, bi-normal and tangential directions. By using strain-displacements relation and based on Hamilton principle equations of motion can be derived. The aerodynamic forces are modeled referring to the quasi-steady theory, and they depend on the mean wind speed and on the angle of attack. Moreover, according to the property of the sample cable and Galerkin method, by considering one in-plane and one out-of-plane modes, a simplified two-degree of-freedom (normal and bi-normal) model with consideration of torsion, bending and eccentricity has been obtained. The two resulting equations are second order, non-homogeneous, time-periodic, ordinary differential equations and coup led with quadratic and cubic nonlinearities, both in the displacements and velocities. By using multiple scale method for 1:1 internal resonance between the in-plane and out-of-plane modes, and 1:1 external resonance between forcing and natural frequencies, a first order amplitude-phase modulation equation, governing the slow dynamic of the cable, is obtained. In this paper the wind speed, the eccentricity of the iced section and the amplitude of the support motion are set as control parameters. The paper is organized as follows: In the section 2 the equations of motion are formulated based on Hamiltonian theory. The reduced equations of motion are derived with simplifying assumption in section 3. By defining the non-dimensional parameters, Dimensionless equations are obtained in section 4. In the section 5 aerodynamic forces are formulated based on quasi-steady theory. Discretizing via Galerkin procedure is performed in the next section and the perturbation analysis is carried out in section 7, where the amplitude modulation equations are derived. Finally for a sample system, some conclusions are drawn in section 8. Mechanical model The cable is modeled as a body made of a flexible centerline and rigid cross-sections restrained to remain orthogonal to the axis (shear-undeformable beam). It is assumed to be uniformly iced and loaded by a wind flow of mean velocity , blowing horizontally. For better description of cable-beam model, the choice of coordinates is made as following: directions 1,2 and 3 denote tangential, normal and bi-normal directions of transmission line, respectively. Four different configurations are considered. (a) the configuration, taken by the body at time and the cable is under the action of gravity including ice, in this configuration the cable is in a vertical plane belong to (x,y) plane so the cross-section is in the (y,z) plane. (b) the configuration, in this configuration the eccentricity of cross-section due to ice layer is considered. Because of eccentricity of iced transmission line, the configuration rotates the initial angle from shape . (c) the reference configuration is con sidered by the body at time , it is assumed in which static aerodynamic forces act on transmission line. Due to static aerodynamic forces the cross section rotates the angle from the shape , this configuration is described by planner curve and by the cross-section inertial principal triad assumed to be coincident with the Frenet triad [1]. (d) the actual configuration is considered at time , it is assumed all forces including static and dynamic forces and support motion act on the body, The actual configuration of the body is described by the non-planar curve and the inertial principal triad . Because of the dynamic part of aerodynamic force, the dynamic rotation and transport is described by and the displacement vector field , respectively. (1) (2) According to [2, 3], assuming low sag to span ratio, the Lagrange strain-displacement relationship can be calculated as below: (3) (4) (5) (6) Where is stretching, is torsion, and are bending strains, respectively and are the components of displacement vector in basis . Is the initial curvature of the cable and is the twist of the cross section. All the displacements and twist depends on the curvilinear abscissa and time . Based on [1] the equations of motion were derived via extended Hamilton principle by ignoring the shear resistance of the curved beam. (7) Where ; ; , are the first moment of area about and axes. Is tensional, is the torsional, and are the bending forces all at time . The sign . denotes derivation with respect time ; and represent eccentricity of cross section about the and axes, respectively; is the density of transmission line; is the area of cross section; , , , and are the axial, bending and torsional stiffness, respectively; , and are aerodynamic forces; , , and are structural damping coefficients; denotes the cable length. Represents the horizontal distance between adjacent towers; is sag at the mid-span. Based on [1] by reducing strain-displacement equations (1) (1) to equations (1) (1) and substituting them into equation (1), the equations of motion (1) (1) with boundary condition (1) (1) can be obtained in the four directions. (8) (9) (10) Tangential direction: (11) Normal direction: (12) Bi-normal direction: (13) Torsional direction: (14) (15) (16) (17) (18) Where sign ÂÂ ´ denotes differentiation with respect to . Reduced equations of motion Since the transversal-to-longitudinal (or torsional) squared frequency ratio is small, stretching and torsion are quasi-steady, so that inertial and damping forces can be neglected in the relevant equations. By substituting Longitudinal displacements are consequently statically condensed as (1) where the boundary conditions (1) have been used. Furthermore , in equation (1) are assumed as and respectively. Thus equations (1) and (1) can be simplified as: (19) (20) According to the actual transmission line properties, and are very small compared with area of cable cross section , therefore and in equations (1) and (1) can be ignored. Since the equation in twist direction cannot be condensed such a simple way, it is convenient to use twist equation as an ancillary equation in the following. By substituting (1) in equations (1) to (1), the equations of motion can be obtained as equations (1) to (1) by boundary condition (1) to (1). (21) (22) (23) (24) (25) (26) Since the equations of motion (1) to (1) have non-homogenous boundary conditions, by considering transformation (1) the system can be transform into an equivalent system with homogenous boundary condition. (27) In which is quasi-static and is dynamic component of the solution and they can be obtained by solving the linearized, non-homogenous system that is describe planner, linear, static of the cable, when a vertical unitary time-independent motion of the support is applied [1]. (28) (29) The particular solution of equation (1) can be obtained as follow: (30) (31) (32) Dimensionless form of equations By defining non-dimensional parameter (1), dimensionless forms of equations of motion are obtained as follow: (29) (30) (31) (32) In which all * Superscripts have been eliminating in order to simplicity and non-dimensional parameters are introduced as follow: (33) Where the index n used instead of value and . Aerodynamic forces In order to gain a simple aerodynamic model, simplifying assumption should be considered. a) The quasi-steady theory is adopted [1], b) the curvature of cable is neglected, c) the twist angle is accounted in loads but the effect of flexural rotation is neglected, d) the ice is uniformly cover the cable surface and e) the aerodynamic couples are neglected. Based on these assumptions aerodynamic forces and can be obtained. As shown in figure (1) wind blow with speed to cable plane, expression (1) denotes projection of this speed on the plane of cross section. The angle of attack introduced by the angle between direction of the component of wind speed on the cross section and a reference direction (hear the reference direction is adopted axis ), equation (1) and (1) express these concepts. (34) (35) Based on quasi-steady theory the aerodynamic force can be calculated by (36) Where is angle of attack, is the relative velocity between the wind speed and structure speed, is air density, is characteristic radius of section, the modulus of relation speed, and are lift and drag coefficient respectively and theyre dependent on the angle of attack and written as (37) (38) In which is defined as relation (1) and are the aerodynamic coefficients in reference configuration that are obtained by experimental results. (39) By substituting these expression into (1) and projecting this equation on direction and the components of aerodynamic force and can be calculated as follow: (40) For and where is a vector that collecting all the invariable components, , and are the coefficients that depend on the , and their derivati

About time to give animals their rights, right? Essay -- social issues

About time to give animals their rights, right? Animal – what comes to your mind when you hear this word? Perhaps something furry, something feathery, something slimy, something with a beak or lots of sharp teeth, - right? I am sure this what comes to almost everyone’s mind when they think â€Å"Animal†. However, do you think of life, a beating heart, and receptiveness to stimulants, feelings, and a struggle for survival amidst tremendous odds? Take a minute to stop and think of this; after all, animals aren’t the cuddly stuffed toys that you see in department stores. They are living, breathing creatures, given a life just as we humans have. They too have to live, eat, survive, and live their lives. But there is a huge difference between the way animals live and the way humans live. Animals have to struggle for survival; they have to fight for their lives. They do not people to help take care of their babies for them, to cook for them, no family members for guidance and help – the things that humans tend to take for granted. No. Animals are solely on their own from the minute they take their first breath to the minute they take their last. They have to eat for survival, defend themselves with nothing except themselves, build their own homes, take care of and protect their young. To them life is an extremely tough existence, and they have to make do with whatever they have and cannot demand for anything more. Sounds kind of harsh, doesn’t it? Yes, that’s an animal’s life! The world today is becoming less aware of the pai n and suffering being inflicted on animals. As a result, animals are becoming even more and more downtrodden in society. Humans have, and continue to, treat animals as if they are property, as if we can own and therefore control their lives and what happens to them. This is immoral, animals are here for themselves, animals have their own lives, and they think, have feelings, feel pain, require love (from their own species), feel emotional hurt, have families, and everything else that humans do. To just simply say that non-human animals should have no rights because they’re â€Å"defective† is a mindless statement! People come to this â€Å"conclusion† because they come up with some mindless babble like, non-human animals can’t talk, drive cars or vote, and therefore they have no non-tradable properties. Well answer me this; do non-human animal... ... what does this achieve? We are only finding out things we already know such as we know smoking causes cancer, drinking ruins the liver and we know the side effects of drugs on humans and the results from these experiments are not totally 100% accurate anyway because animals are different to humans. After years of developing science and technology why do we still use these unreliable and inhumanely cruel methods to find out little or no information about cures for diseases? Shouldn’t all the money and effort spent be spent on preventing these diseases in the first place by changing the environment around them instead of using all these inhumane tests on all these animals to prove nothing? I hope that I have given enough examples to prove what I have been trying to point out all along: Give them a chance!! They cannot retaliate; they scream in pain, yes they do, but to most hunters that is actually a good sign: It shows that they have conquered over the animal†¦ sadistic, isn’t it? Please, to all who read this, appreciate animals, accept the fact that this earth is more theirs than ours, and please give them their rights†¦. If only we could imagine ourselves in their situation

Intel vs AMD Processors Essay

In an age where technology is constantly evolving and the demand for performance is increasing, the central processing unit (CPU), also known as the processor, is a main concern for many computer buyers. There are many considerations that take place when choosing a processor such as whether the computer will be used for storage or gaming, will the user be looking for performance in speed or graphics, and individual budget. Among all the different brands the two biggest companies considered competitors are Intel and AMD. Even though each company may have an edge in certain areas, both companies continue to constantly make changes and improvements to their products in an attempt to remain competitive. The purpose of this comparative paper is to look at both companies to determine if one company’s processor is truly better than the other. Literature Review Performance and value are major considerations when deciding to purchase a new computer. Much of a computers performance is based on the central processing unit also known as the CPU or processor. According to Fisher, â€Å"The CPU could be considered the â€Å"brains† of the computer†¦and is responsible for interpreting and executing most of the commands from the computer’s hardware and software. † In today’s market the two leaders in CPU production are Intel and Advanced Micro Device, Inc (AMD). Depending on a person’s computing needs, one CPU might be better than the other when considering price, speed, and performance. Analyzing each companies product and comparing them will help use determine which processor is best for us. Our first consideration will be speed. If speed is a big concern, which it is for many computer gamers, Intel has shown to be the better product. According to Singh, â€Å"Intel processors give you a higher clocking speed, which means they have a higher frequency of work done per second. † Intel is designed different from AMD because it divides the total work into the smallest possible division and then goes through it in a high frequency. AMD goes through it process at a slower rate but processes more of its data per cycle. For this reason, one can not make the assumption that Intel is better simply because it is the faster processor. In addition, AMD has recently made claims that there new Piledriver processor will present stiff competition for Intel’s latest Ivy Bridge processor. Another consideration is power consumption. In the past AMD use to be the clear winner, their release of the Athlon 64 surpassed the efficiency of Intel’s Pentium 4 processor. Since then, Intel has implemented new power management features and has focused on increasing efficiency. As a result, Intel has beat out AMD and currently has the most efficient processors available. An added benefit to lower power consumption is that the processor dissipates less heat and stays cooler. AMD has been known for heating up faster under intense and heavy duty computing conditions. However, it is speculated that the new generation of AMD processors have taken care of the overheating issues. Gavrichenkov (2011) conducted a comparison of the power efficiency of AMD and Intel Processor and stated: Systems based on processors with integrated graphics cores become increasingly popular not only due to possible system miniaturization. In most cases the users decide to go with them, for cost-cutting purposes. Processors like that help to save some cash not only by omitting the external graphics accelerator, but also by allowing to build a more energy-efficient system with total power consumption being lower than that of a system with discrete graphics. There is another bonus to it: quiet operation modes, because lower power consumption leads to lower heat dissipation and therefore the use of simpler cooling systems. (p. ) The next consideration is overall performance. Depending on your needs, performance can be interpreted in different ways. If you compare processors with the same rating side by side it is clear that Intel is the better performer. But, if you are a gamer you will discover that AMD is the better choice. AMD processors are much more compatible with ATI graphic cards. To many gamers graphics are everything and when looking for a processor to integrate with an ATI graphics card AMD is the best choice. If you do not intend on using you computer for gaming and simply would like computing performance Intel is the better choice. Intel has the best multitasking abilities which according to Singh, â€Å"is the ability to divide work into smaller pieces for faster computing. † The final and to some the most significant consideration is price. This is an area where AMD and Intel are clearly distinguished. Although performance statistics show the Intel is slightly better overall, AMD is priced 20% to 60% cheaper. For gamers who are generally under the age of 30, this difference in price makes AMD the favorable processor. To those who have the money and are looking for performance Intel would be the better choice. According to Shulka (2012), â€Å" (Intel) prices will be slightly on the higher side compared to AMD, but given the consistency, superior performance specs and its downward- traveling energy consumption curve. Intel many not have that much to worry about. † It retrospective, it ultimately depends on what it is you plan on using your computer for.

McDonald’s: The coffee spill

1. What are the major issues in the Liebeck case and in the following incidents? Was the lawsuit â€Å"frivolous† as some people thought, or serious business? The major issues in this case include how hot the coffee should be, when to draw the line on making a case outrageous and how corporations are supposed to please customers without worrying about being sued. I believe that the lawsuit was frivolous because of the amount of money that was being asked for. It is common sense that when you order coffee or any other hot beverage that contents will be hot.I feel that it was the fault of Liebeck and although this is the case, McDonald’s should have paid the medical bills and settled out of court before it was blown out of proportion. 2. What are McDonald’s social (economic, legal, and ethical) responsibilities toward consumers in the Liebeck case and the other cases? What are consumers' responsibilities when they buy a product such as hot coffee or hot hamburgers? How does a company give consumers what they want and yet protect them at the same time?McDonald’s responsibilities are to be honest and fair economically, legally and ethically. Any business should keep the safety of their customers in mind and if an incident does occur, take responsibility. Consumers are responsible for situational awareness. They should pay more attention to what they are doing and if something does occur, consumers should act within reason and not try to get every cent from the company they can. It is impossible to keep everyone happy. 3. What are the arguments supporting McDonald’s position in the Liebeck case?What are the arguments supporting Liebeck’s position? McDonald’s stated that Liebeck had only herself to blame for placing the cup between her legs. It was also stated that Liebeck failed to leap out of the seat allowing the coffee to penetrate her clothing and burning her. A burn expert for Liebeck stated that 170 degree coffe e is capable of causing second degree burns within 3. 5 seconds. It was also argued that 700 complaints, equal to one in every 24 million cups sold, is trivial.This statement was supposed to help McDonald’s but in turn helped Liebeck. 4. If you had been a juror in the Liebeck case, which position would you most likely have supported? Why? What if you had been a juror in the pickle burn case? If I were a juror in this case or the pickle burn case, I would have most likely supported McDonald’s. I feel that people should show a little more common sense when they order food. Most people want to get their food while it is still hot so why don’t people sue when food is too cold?On the other hand, McDonald’s should make the warning on the cup larger and warn consumers as they order. 5. What are the similarities and differences between the coffee burn case and the pickle burn case? Does one represent a more serious threat to consumer harm? What should McDonald's, and other fast food restaurants, do about hot food, such as hamburgers, when consumers are injured? Both the coffee case and the pickle burn case have one big thing in common. Both cases are against McDonald’s.Both cases are based on the same complaint, too hot, but the burns resulted from different sources. As I stated above, fast food restaurants should make labels larger as well as give a verbal warning. Maybe they should make the entire wrapper or cup a warning. I cannot however agree to lower the temperature. I feel that if a customer wishes to have a cooler beverage, ask the server to pour a little cool water in it to cool it off. As far as food is concerned, consumers should have the common sense to wait. 6. What is your assessment of the â€Å"Stella Awards?†Is this making light of a serious problem? I think that the Stella awards are funny. They show us what people are willing to sue over and how outrageous the cases can be. The serious problem that I see is people are losing more and more common sense and businesses are paying for it. 7. What are the implications of these cases for future product-related lawsuits? Do we now live in a society where businesses are responsible for customers’ accidents or carelessness in using products? We live in a society that is growing older.Does this fact place a special responsibility on merchants who sell products to senior citizens? I feel that we are living in a world where businesses are responsible for consumer carelessness and accidents. Senior citizens should be warned over and over if a product is hot but should not place a special responsibility on merchants that sell to senior citizens. As far as implications, for the court systems to remain fair, damages should and need to be given to all but it does not have to be millions and millions of dollars.